El marketing como arma competitiva
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| Institution: | Universidad del Istmo Panamá |
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| Main Author: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid :
McGraw-Hill,
1992.
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| Subjects: | |
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| Ver registro en Koha: | Acceso en Línea
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| Item Description: | Contiene índice, apéndice. |
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| Physical Description: | 308 paginas. : 23 cm. |
| ISBN: | 8476158181 |
