Marketing internacional
La presente obra presenta un enfoque y un marco para identificar y analizar la idiosincrasia cultural y ambiental de cada nación o región del mundo. Así, al estudiar las actividades de marketing en un entorno extranjero, el lector no podrá pasar por alto las trascendencia de los aspectos culturales...
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| Institution: | Universidad del Istmo Panamá |
|---|---|
| Main Author: | |
| Other Authors: | , , , |
| Format: | Book |
| Language: | Spanish |
| Published: |
México :
McGraw Hill,
2010.
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| Edition: | 3a. edición. |
| Subjects: | |
| Tags: |
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| Ver registro en Koha: | Acceso en Línea
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| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Libros/ General
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BIBLIOTECA CENTRAL - PANAMÁ Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.1 | Available | 001309 | |
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Libros/ General
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BIBLIOTECA CENTRAL - PANAMÁ Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.2 | Available | 54968955 | |
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CSU-CHITRÉ Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.1 | Available | 564707 | |
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DAVID Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.1 | Available | 564701 | |
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DAVID Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.2 | Available | 564708 | |
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LA CHORRERA Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.1 | Available | 564702 | |
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Libros/ General
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LA CHORRERA Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.2 | Available | 564705 | |
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Libros/ General
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SANTIAGO Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.1 | Available | 564704 | |
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SEDE METROMALL Fondo general | Col. General | 658.848 C282 (Browse shelf(Opens below)) | e.2 | Available | 564706 |
