La esencia del marketing /
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Institution: | Universidad Americana |
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Main Author: | |
Format: | Book |
Language: | Spanish |
Published: |
Colombia :
Grupo Editorial Normas,
1997.
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Subjects: | |
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040 | |a UAM PANAMA CENTRO | ||
082 | |2 21 |a 658.8 D658 1997 | ||
100 | |9 6478 |a Dolan, Robert J. | ||
245 | |a La esencia del marketing / | ||
260 | |a Colombia : |b Grupo Editorial Normas, |c 1997. | ||
300 | |a 2 vol. | ||
505 | |a V.1 Estrategia. -- V.2 Plan de acción | ||
650 | 0 | |9 367 |a MERCADEO | |
650 | 0 | |9 310 |a SERVICIO AL CLIENTE | |
650 | 0 | |9 6479 |a MERCADEO DE SERVICIOS | |
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