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Marketing de servicios : un enfoque de integración del cliente a la empresa /
by: Zeithaml, Valarie A. Other Authors: Bitner, Mary Jo. Gremler, Dwayne D. Velázquez Arellano, Jorge Alberto, Treviño Rosales, Magda Elizabeth,
Published: 2009
Fuente: Universidad Interamericana Panamá
Subjects: '; “...Mercadeo de servicios....”
Tipo de Material: Book
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Marketing de Servicios /
by: Zeithaml, Valarie A. Other Authors: Bitner, Mary Jo. Gremler, Dwayne D. Velázquez Arellano, Jorge Alberto Treviño Rosales, Magda Elizabeth
Published: 2009
Fuente: Universidad Latina de Panamá
Subjects: '; “...MERCADEO DE SERVICIOS Lemb 8623...”
Tipo de Material: Book
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