Marketing essentials
Present the world of marketing; basic marketing concepts; the free enterprise system; gobal economies; business and social responsibility; international trade; basic math skills; communication skills; computer applications and skills; interpersonal skills; managements skills; preparing for the sale;...
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Institution: | Universidad Interamericana Panamá |
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Main Author: | |
Format: | Book |
Published: |
Glencoe :
Mc Graw - Hill,
2002
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Edition: | 3 ed |
Subjects: | |
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