Marketing turístico /
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| Institution: | Universidad Americana |
|---|---|
| Main Author: | |
| Other Authors: | , , , |
| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid :
Pearson Educación,
cop. 2011.
|
| Edition: | quinta edición |
| Subjects: | |
| Tags: |
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| Ver registro en Koha: | Acceso en Línea
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| 082 | |2 21 |a 338.4791 K87 2011 | ||
| 100 | 1 | |a Kotler, Philip. |9 132 | |
| 245 | 1 | 0 | |a Marketing turístico / |c Philip Kotler, Jesús García de Madariaga Miranda, Javier Flores Zamora ... [et al.]. |
| 250 | |a quinta edición | ||
| 260 | |a Madrid : |b Pearson Educación, |c cop. 2011. | ||
| 300 | |a xvi, 797 páginas : |b ilustraciones ; |c 25 cm. | ||
| 650 | 0 | 7 | |9 133 |a TURISMO |v ADMINISTRACION |
| 700 | 1 | |a Madariaga Miranda, Jesús G. de. |9 134 | |
| 700 | 1 | |a Flores Zamora, Javier. |9 135 | |
| 700 | 1 | |a Bowen, John T. |9 136 | |
| 700 | 1 | |a Makens, James C. |9 137 | |
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