APA Citation

Kotler, P. (1989). Mercadotecnia. s.l.: Prentice Hall.

Chicago Style Citation

Kotler, Philip. Mercadotecnia. s.l.: Prentice Hall, 1989.

MLA Citation

Kotler, Philip. Mercadotecnia. s.l.: Prentice Hall, 1989.

Warning: These citations may not always be 100% accurate.